It all started in one summer, when Yosef Zaifman visited his brother, Yaacov, in New York City. Yaakov, who worked as a technician at the subway, shared the physical difficulty and back pain he experienced standing up and bending down all day long at work.
Wanting to help his brother, Yosef looked for a small, folding, strong yet easy to carry stool, that would make Yaacov’s life a little easier.
When he couldn’t find one, he created one himself.
THE BEGINNING
Nine years later, the Mini Max telescoping stool, which began as an act of brotherly love, has helped thousands of people around the world hurt a little less and enjoy their work and lives a little more.
When we heard about these brothers’ story, we committed to help Yosef make an even bigger impact, and we set out to bring his stool to millions of people around the world.
The Mini Max telescoping stool is now available on Amazon and eBay, and will soon be offered in major retail stores, so you too can get the maximum comfort with a minimum effort.
No matter where you are or what you do, there’s a good chance you could use a Mini Max.
Mini Max is a multi-purpose telescoping stool, that’s easy to fold, easy to carry and easy to adjust to both a child and adult’s body weight. From electricians to musicians, from hikers to birdwatchers, from museumgoers to multi-people prayers, and from public transportation commuters to people stuck in long lines anywhere…
You can pull out your Mini Max, unfold it and take a seat.
In a world where taking a seat anywhere you want sometimes means carrying a heavy folding stool, or being left with no comfort at all, retailers have an opportunity to close a gap in the market with a respected brand that’s already been proven successful in the international market.
Mini Max’s simplicity and style have made it a consumer favorite with thousands of satisfied customers across the world, and across an abundance of industries and usages.
Technical positions
Technicians, electricians, mechanics, gardeners.
Agriculture
Sorting and packaging out in the field.
Artists
Musicians, painters, photographers.
Travel and leisure
Museums, stargazing, birdwatching, picnics, fishing, RV life, festivals, amusement parks.
Daily life
Busy trains, government offices and clinics that have more people waiting in line than seats, outdoor bus stations
National and personal festivities
Christmas, family reunions, birthdays.
Corporate world
Larger than usual meetings, conferences.
Security and protection
Military observations and ambushes, Air Force, the police.